This was an INTENSE project. Milk Moon Studio was tasked with creating a platform that Old Mutual Venture Studios could use to find product market fit before the expense of actually building anything.
To achieve this we used a combination of tools including Webflow, Memberstack, Airtable and Zapier, that would allow users to sign up, go through 7 stages qualitative and qualitative research to determine whether a project is worth pursuing. There was a lot of logic in both Zapier and Airtable build just for this project, and project management and reporting dashboards for the team from Kanban to user interfaces that allowed a lot of the process to automated. It was quite an undertaking but well worth the effort.