The site features a geolocation system that directs users to region specific pages and also hides and show content based on location.
The main site has a custom CMS and regional blogs.
Click to view the user experience flows.
Click to view concept development.
The Aurora project also combined custom tracking and reporting as well as user behaviour tracking utilising Google Tag Manager, Google Analytics, Google BigQuery, Google Data Studio, and Hotjar.
We really loved working on this site and would love for you to take the quiz, find out your Aurora score and do a bit to help save the planet.