Conference page
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Elevate25 is a curated, one-day conference for South Africa’s leading e-commerce innovators, brought to you by Stitch Express. It took place in Sandton, Johannesburg on 7 August 2025. The event page set out to bring together 200+ brand founders, performance agencies, tech enablers and growth platforms, and Stitch’s own recap of the day reports more than two hundred curated attendees. Stitch Money is the payments company behind Stitch Express, and it is also a Milk Moon Studio client: see our Stitch Money project.
The challenge
Stitch Money entrusted Milk Moon Studio with the mission to transform their conference page into a vibrant, engaging experience. The page had to tell the story of the event, highlight past successes and drive engagement from South Africa’s top e-commerce minds.
What we built
The Elevate25 site is a clean, purpose-built landing page for the Stitch Express Elevate25 Conference. It combines bold typography, structured content and smooth interactions. The page is split into four sections that you can jump to from the navigation: event details, what Elevate25 is, agenda highlights and how to get involved.
The agenda lists every session with its time, title and speakers, from the opening by the Stitch team to breakouts on paid media, content marketing, logistics and e-commerce payments trends, and speakers from companies such as Google, TikTok and Takealot. A strip of well-known e-commerce brand logos sits under the hero, and the “Get involved” section explained that seats were limited to 200 guests. Once registration closed, the button changed to say so.
The site was built in Webflow, and you can still see it live on the Elevate25 page on the Stitch site.
The result
Elevate25 went ahead on 7 August 2025, and the page handled the event details, the agenda and registration, which now shows as closed. Beyond the attendance Stitch reports in its recap, we do not have attendance or conversion figures to share, so we will not make any up. If you want a landing page like this one, take a look at our services, our pros and cons of choosing a Webflow studio, or our post on programmatic Webflow landing pages.
